Are you tired of looking tired? Here’s a game-changing eyeliner secret that might just transform your makeup routine. While brown eyeliner has long been hailed as the go-to shade for softening features and subtracting years, a recent chat with renowned Spanish makeup artist Natalia Belda (@natalia_natalita) revealed a surprising twist. But here’s where it gets controversial: Belda suggests that reddish tones, not brown, might be the ultimate key to neutralizing dark circles and giving your eyes a well-rested glow—no matter your age. This isn’t just a random tip; it’s a trend that’s been making waves on 2026 runways and beauty counters alike. And this is the part most people miss: It’s not about slapping on any red eyeliner; it’s about choosing the right red, tailored to your skin type, undertone, eye color, and the specific nature of your dark circles.
Belda explains that reddish pigments tend to be more flattering and softer on the eyes compared to harsher shades like black or brown, which can accentuate aging features. While they won’t magically turn back time, these tones can refresh your eyes, neutralize under-eye darkness, and soften that tired look—if you pick the correct shade. Here’s the catch: Not all reds are created equal. Bright or true reds can actually worsen the appearance of fatigue or redness, especially if you have pink-toned dark circles. Instead, Belda recommends muted, brown-tinged reds—think burgundy over tomato—that subtly enhance your eyes without overwhelming them.
Choosing the right shade is an art, not a science. Belda emphasizes that well-selected reddish tones can bring warmth and light to the eye area, making your eye color pop. She also shares a pro tip that works for everyone: Before applying eyeliner, neutralize your eyelid with a small amount of concealer, blended seamlessly with your fingers. This creates a smooth base that makes any liner shade look flawless.
The conversation didn’t stop at eyeliner. With the rise of red and burgundy blushes hitting the market, Belda notes that these shades can be universally flattering, adding a healthy, modern twist to classic pink tones—but only if the intensity is right. Bold claim? Maybe. But it’s a trend worth exploring.
Ready to try it? Here are some top picks to get you started:
- Chanel Stylo Yeux Waterproof Eyeliner in Eros
- Lancôme Le Stylo Long-Lasting Eyeliner in Ruby Fever
- L'Oréal Paris Haute Couleur Kohl Eyeliner Pencil in Burgundy Cashmere
- Victoria Beckham Beauty Satin Kajal Liner in Bordeaux
Now, here’s the question: Would you dare to swap your trusty brown eyeliner for a reddish shade? Or do you think this trend is just another fleeting fad? Let us know in the comments—we’re all ears! And if you’ve got a beauty or wellness trend you’re dying to know more about, drop Vogue’s senior beauty & wellness editor a line at beauty@vogue.com. Let’s keep the conversation glowing!